Leo’s Pet Store is an independent project created with the mission to be a friendly, welcoming space for people who love their pets as their best friends. Pets aren’t just animals—they’re loyal companions who bring joy and comfort into our lives.
For the branding, I drew inspiration from my own dog, Big Pete, a French Bulldog, who embodies the playful and loving spirit we want to share with every pet owner. The logo captures Pete’s unique personality, while the chosen typeface adds a fun, approachable touch. My work spans logo development, packaging, and overall branding, all designed to evoke a sense of joyfulness.
